Daily Archives: 06/08/2010

Collateral Branding: The difficulty of Online-to-Offline

I came across one of these notepads from the SUNY Oswego Metro Center (I snipped that image above; I figured you'd get the idea even if I didn't include all 20ish lines on the piece of paper). I love the Metro Center. It gives people the opportunity to take classes downtown. It opens its doors […]

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