In the early 2000s, one of Jon Vroman's friends challenged him to run an ultramarathon. That's two full marathons back to back — 52.4 miles — and Vroman hadn't ever run more than a couple of miles before.
One day on a training run, Vroman, who at that time was a successful sales coach, suggested they use the race as a fundraiser.
They had a hard time picking a charity so they did the next best thing: created one.
Nikki, for example, suffers from HER2-Positive Stage IV Breast Cancer. She's a life-long Dallas Cowboys fan. Check out how Front Row Foundation hooked her up:
Vroman's gone on to become a
The book is really inspiring, and so is Jon. He graced us with over an hour of discussion over on the