In the early 2000s, one of Jon Vroman's friends challenged him to run an ultramarathon. That's two full marathons back to back — 52.4 miles — and Vroman hadn't ever run more than a couple of miles before.
One day on a training run, Vroman, who at that time was a successful sales coach, suggested they use the race as a fundraiser.
They had a hard time picking a charity so they did the next best thing: created one.
The Front Row Foundation works with terminally ill patients and their families to provide "front row moments" at recipients' dream events. It's not just tickets to the event. The organization makes an amazing overall experience, from limo pickups to nice dinners to meet-and-greets when possible.
Nikki, for example, suffers from HER2-Positive Stage IV Breast Cancer. She's a life-long Dallas Cowboys fan. Check out how Front Row Foundation hooked her up: